QUESTIONFill in the blank: During the attract stage of the inbound methodology, an inbound business focuses on __________________. (Choose all that apply.)becoming a trusted advisor to a prospectattracting prospects and customers through relevant and helpful contentimmediately adding value to a prospect’s buyer’s journeyexceeding a prospect’s expectations in the buying process so that they’ll want to tell their friends and family about your companyThe correct answer is:Explanation: We will update later. sincerely thank
QUESTIONAn inbound sales strategy focuses on identifying people who _________.work at major corporationshave a budget, the right authority, a need, and a timelineare already familiar with your product or servicemight already be interestedThe correct answer is:might already be interestedExplanation:An inbound sales strategy focuses on individual buyers. Using this strategy, you prioritize the buyer above yourself, to understand what the needs and problems he/she has and act accordingly. This is quite in opposition to the mass marketing techniques that are commonly used. Instead of addressing a whole group of people, you go down to the personal level to market your product. Here, you don’t just assume what the mass of buyers need, but you get it from themselves what each individual buyer needs.
QUESTIONTrue or false? If a lead flow only asks for a visitor’s email address,that’s enough information to create a useful record in the CRM.True. An email address is enough information for the CRM to create a contact record where you’ll be able to see a full history of the pages that the visitor has viewed on your website. The CRM may also be able to find company information about the person and create a company record based on their email domainTrue. If a person provides an email address, you’ll be able to send them an email to ask for more information. This is also a good opportunity to find out what products they’re interested in and attempt to make a sale.False. An email address without a name is meaningless. At…
QUESTIONImagine you surveyed 100 training attendees. If 10% were detractors, 30% were passives, and 60% were promoters, what would your NPS be?30405060The correct answer is:50Explanation:Detractors are the consumers which didn’t like your service, who can damage your growth and maybe a big problem with regarding to word of mouth Promoters are the Good customers, who liked your service and they will keep referring your products to others. Passives are also satisfied with your service but are unwilling to refer with othersN. P.S ( Net Promoter Score) is the difference in percentage of the Promoters and Detractors.N. P. S = Percentage of Promoters – Percentage of Detractors.N. P. S may vary from -100 to 100 basing upon Detractors & Promoters.Now, In the given question , Percentage of promoters = 60 Percentage…
QUESTIONTrue or false? Content is only used during the attract and delight stages of the inbound methodology.TrueFalseThe correct answer is:FalseExplanation:Content is only used during the attract and convert stages of the inbound methodology. To attract a customer towards your product, you have to give him/her something of very good value with a focused marketing strategy. This usually comes in the form of content. Likewise, if you wish the customer to share his/her details with you, you will have to provide him/her with some valuable content, which can either be webinars, e-books, blog posts, whitepapers or anything he/she might be interested in.
QUESTIONWhat is social listening?The step you take to have conversations with individuals talking about your industry, brand, products, and services.The method of actively looking for mentions and conversations that pertain to your brand, products, hashtags, and more.How you track, analyze, and respond to conversations across the internet.A method of changing art, music, governments, and businesses.The correct answer is:How you track, analyze, and respond to conversations across the internet.Explanation: We will update later. sincerely thank
QUESTIONWhen should you focus on delighting people?After they have used your product or serviceFrom the very first moment someone interacts with your businessAt the beginning of the sales processFrom the moment they become a customer to delight them into promotersThe correct answer is:From the very first moment someone interacts with your businessExplanation: We will update later. sincerely thank
QUESTIONYou want to improve your customer experience processes and your products to ensure you’re focused on delight. Which should you do to get the largest, most representative sample?Gather testimonials from your usersSend emailsTalk to team membersCollect survey responsesThe correct answer is:Collect survey responsesExplanation: We will update later. sincerely thank
QUESTION60% of a buyer’s purchase decision has already been made before even talking to a sales representative. What does that mean for inbound sales?Sales representatives should keep this in mind, but this doesn’t change the way the world should sell.Sales representatives must evolve their selling to keep up with customers’ buying habits.Sales representatives need to push and sell harder to convince buyers to make the right decision.Buyers are more educated, so there’s less work for the sales representatives.The correct answer is:Sales representatives must evolve their selling to keep up with customers’ buying habits.Explanation: We will update later. sincerely thank
QUESTIONWhat is the difference between a sales process and an inbound sales strategy?A sales process is an outdated, seller-focused idea. An inbound sales strategy replaces the need for a sales process.Every sales team has its own sales process, but an inbound sales strategy can be implemented by every sales team.A sales process describes the steps a seller takes during a sales cycle, while an inbound sales strategy describes the steps a buyer takes.An inbound sales strategy is a type of sales process.The correct answer is:Every sales team has its own sales process, but an inbound sales strategy can be implemented by every sales team.Explanation: We will update later. sincerely thank
QUESTIONWhat is the goal of the identify phase of an inbound sales strategy?To identify the goals and challenges of specific prospects.To identify the ways your product or service can benefit people who match your buyer personas.To identify ways to differentiate your offering from your chief competitors’ offerings.To identify good-fit leads from within the large pool of available prospects.The correct answer is:To identify good-fit leads from within the large pool of available prospects.Explanation: We will update later. sincerely thank
QUESTIONWhat is the definition of lead nurturing?A process of building relationships with prospects with the goal of earning their business when they’re ready.A marketing effort focused on engaging with only your leads in a way that encourages them to progress toward a specific action.A marketing effort focused on engaging with your leads AND customers in a way that encourages them to progress toward multiple actions at the same time.A sales effort focused on engaging with your warm leads in a way that encourages them to progress toward a purchase.The correct answer is:A process of building relationships with prospects with the goal of earning their business when they’re ready.Explanation: We will update later. sincerely thank
QUESTIONFill in the blank: _______________ is a friendly, harmonious relationship; a relationship characterized by agreement, mutual understanding, or empathy that makes communication possible or easy.FriendshipProfessionalismCommunicationRapportThe correct answer is:RapportExplanation: We will update later. sincerely thank